Founder guides
Plain-English guides on the decisions founders face when a business starts to grow. Free, with sources, and no sign-up.
- 01Nine signs your business has outgrown its spreadsheetsSpreadsheets and WhatsApp groups are how most good businesses start. Here is how to tell when they have started costing you customers, money and sleep, and what to do first.6 min read
- 02What fair partnership terms look likeBringing a partner into your business means signing a shareholders' agreement. Here is what good looks like, the red flags to push back on, and the questions to ask any investor, including us.8 min read
- 03Equity for expertiseWhen cash is tight but the plan is good, some founders trade a share of the business for the team, product or systems they need. Here is how that works in South Africa, and how to do it properly.7 min read
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